My favorite campaigns FW12

October 4, 2012

Being a very visual person, a campaign ad can work subliminal wonders on my brain and stay with me for a while, enchanted. Today I wanted to share with you the ones that I swooned over for FW12.
It is no secret that I am a very big fan of Givenchy, and to top it off, “my must have boots” are featured in it. In the making-of video, you can see exactly how much fun the crew had producing it, everyone dancing for movement to be captured. With a wonder team such as photographer duo Mert Alas and Marcus Piggott and styled by the one and only, the legend, Carine Roitfeld. The AMAZING model cast includes Stella Tennant, Joan Smalls, Stef van der Laan, Daniela Braga, Simone Nobili, Jarrod Scott, and Rodrigo Braga. A perfect team makes for a killer final product.

This Louis Vuitton ad was just beautifully orchestrated: you are on a journey in a train filled with beautiful glamorous women…creative director Marc Jacobs worked with photographer Steven Meisel (again, what a team!) and this was the first campaign that was intended to recreate the ambiance and feel of the Runway show. Magic.

Hermes…What is there to say? “Bring on the winter!” Photographer Nathaniel Goldberg.

Of course, our own campaign at Mackage FW 12 is one of my favorite…our dark circus inspiration was captured wonderfully by photographer Richard Bernafin. The shoot was so much fun, I was about to pop, but wouldn’t have missed it for the world! It’s a great feeling to see our ideas come to reality, a set being put together, and the final product translates exactly what we had in mind…

Which is your favorite campaign of this season?

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